sector remains worried by economic problems, fierce competition
and the fact the increase in visitors is concentrated in some areas
only,according to a new survey.
The Tourism Council of Thailand (TCT), the
Tourism Authority
of Thailand and Chulalongkorn University on Tuesday reported
results from their survey of 600 tourism-related business
operators, 350
foreign tourists and 350 Thai tourists in the
second quarter of this year.
The
survey found the tourist sector had slightly more confidence
in the second quarter
compared with the first three months, but
the outlook for the third quarter,
which is the low season, was
not as certain.
The lower confidence resulted from fierce
competition among
business operators and economic problems that meant
individual
tourists were spending less, TCT president Ittirith Kinglake said.
Based on the survey, the number of visitors to Thailand should
reach 33.87
million this year, up 13.35% on last year,
and revenue from foreign tourists is
estimated at 1.71 trillion baht,
up by 17.83%. However, operators' confidence
would not rise
accordingly.
In addition to economic concerns and fierce
competition,
the increase in visitors is occurring only in some groups of
tourists, notably the Chinese, Mr Ittirith said.
In
the third quarter of this year, the number of visitors from
Asean should rise
by 7% year-on-year to 2.09 million, those from
East Asia by 26% to 3.97 million
and those from Europe
by 3.4% to 1.11 million, he said.
The
number of Chinese visitors was expected to increase
by 27% to 2.68 million in the third quarter. Their numbers should
exceed 10
million for the first time this year, Mr Ittirith said.
The figure was 8.1
million last year. The survey also found that
foreign tourists were less satisfied with their visits to Thailand,
mainly due
to poor transport services.
Thai tourism operators and local tourists
shared the same view,
Mr Ittirith said. Foreign tourists
wanted lower fares, more domestic
flights, better local transport, transport
alternatives like passenger boats,
better quality destinations and a better
standard of service.
The main competitors for tourists' dollars were seen as Hong Laos
and Malaysia.
Most surveyed foreign tourists were repeat visitors. They came to
Thailand because of its beautiful tourist attractions, culture, religion,
food and because it gave value for money.
The survey also found that more Thai people intended to travel in the
third quarter due to long holidays in July and August, but 47% of
the Thai
respondents said they would spend less on their vacations,
while 40% said they
would spend about the same amount as before.
Thai tourists wanted cleanliness,
a good standard of service and
convenient transport.For outbound Thai tourists,
Korea and Laos were
their main destinations.
News, General ,Bangkok Post,June 21,2016
.
.
As the number of Chinese visitors was expected to
increase by 27 %
compare to 26% from East Asia,7% from Asean and 3.4% from
Europe,these mean we increase the quantity of the tourists not the
quality in
term of payment per person because Chinese visitors
spend less.
In my opinion ,we should target on quality not quantity
so that
we can safe beautiful nature for the long run business. Also we
should
provide them better local transport alternatives with
reasonable
price and most important their safety while they stay
in Thailand.
Sincrerly Yours.
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